Founder, Producer & Director of Colage Communication. A microbiologist turned accidental Film maker. She started her career with direction and scripting of AD films and TV shows, and now has accumulated over 20 years experience in production & direction of Films.

Contracted by Procter & Gamble to direct hair care and personal care films, she trained in the Asia Pacific region to further specialise in this categor. And has directed around 200 Personal care films.

She has now moved into Production and has worked on more than 1500 successful projects, organizing productions across the world and has set up film co-production tie ups and collaborations across the world.

Former Senior Vice President – Films, Grey Worldwide for over 25 years. He joined Grey from Lintas to start the Films Department for the P&G business. Was part of the team that launched Pantene in India and worked on the brand for 25 years.

As National Films Head of Grey, Samir produced films for all Grey clients across 6 cities over two decades and has worked on over 2000 projects across brands from FMCG, hair care, beauty, fashion, food, automobiles, telecom, insurance, banking, political campaigns and Govt Projects.

Samir has experience of client and agency expectation and is able to bring the right resources and creative approach to a project. He is an expert in taking an idea from paper onto film.